The latest noticias

What's going on at Lopez Negrete

Hyundai recibe premio de mejor marketing multicultural por la campaña "Cautionary Tales"

Hyundai recibe el prestigioso reconocimiento de MediaPost por "Cautionary Tales", campaña hispana creada por Lopez Negrete Communications.
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MediaPost Names Best In Auto Marketing For 2023

Best Multicultural or Interest Group Campaign goes to Hyundai for its “Cautionary Tales” campaign
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Community and Diversity Lead to Strong Showing at the 62nd AAF Awards

Lopez Negrete won 21 honors at the 62nd Annual American Advertising Federation-Houston Chapter Awards.
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¡Que Onda! con Alex Lopez Negrete

¡Que Onda! Magazine Houston en entrevista exclusiva con Alex Lopez Negrete
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McDonald’s celebra Mes de la Herencia Hispana con ayuda de Snapchat

La campaña dio al usuario la oportunidad de formar parte de las coloridas obras de arte que adornan y embellecen a ambas ciudades.
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"Cualquier beneficio racional de una marca responde a una necesidad emocional"

Los usuarios siempre queremos saber cómo las marcas mejoran nuestras vidas
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New Campaign from The Ad Council and Alzheimer's Association

Encouraging Hispanic Communities to Recognize the Differences Between Normal Aging and Early Signs of Alzheimer's Disease
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AdCouncil's Alzheimer's Campaign Targets Hispanics

We’re hoping this campaign will open an important conversation about what getting older really brings, so we can avoid misconceptions
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Our very own Fernando Osuna, shares exclusive insights into our award-winning "Holiday House" campaign

Lopez Negrete Communications fue premiada en los Premios a la Excelencia Estratégica HMC 2023 por su campaña Holiday House
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Hyundai and Lopez Negrete Help Debunk Electric Vehicle Myths in New Hispanic Campaign for IONIQ 5 and 6

A new Spanish-language campaign for the IONIQ 5 and 6 that helps debunk electric vehicle myths.
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Hyundai y Lopez Negrete con una nueva campaña del IONIQ 6 dirigida al mercado hispano

Nueva campaña en español para el IONIQ 6 que ayuda a desmentir los mitos sobre los vehículos eléctricos.
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Lopez Negrete Communications Honored with Two Coveted District 10 Mosaic Awards

Lopez Negrete Communications was announced as a 2023 Mosaic Award winner by the American Advertising Federation Tenth District.
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Lopez Negrete Communications es galardonada con dos codiciados premios Mosaic Awards del District 10

La agencia fue nombrada ganadora en los premios Mosaic Awards 2023 del District 10 de la American Advertising Federation
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Lopez Negrete Communications gana el galardón Mosaic Awards a la Diversidad

La agencia independiente hispana más grande del país recibió un total de 19 trofeos durante la 61.a entrega de los premios de la AAF–Houston
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Hispanic-Owned Agency Takes Home 19 Trophies at Houston Advertising Awards

Lopez Negrete won 19 honors at the 61st Annual AAF-Houston Chapter Awards, including the "Best of Show" for the 18th time.
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“A Bilingual Campaign Allows for Better Communication with Each Hispanic Acculturation Segment.”

Hyundai Motor America has developed and launched its first bilingual creative campaign targeting both the Hispanic and general U.S. markets
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Las millas que nos unen

Hyundai y Lopez Negrete Communications presentan su primera campaña bilingüe centrada en "Las millas que nos unen"
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US Ad of the Day: ‘The miles that unite us’

Hyundai’s first bilingual campaign closes cultural gaps by emphasizing ‘The miles that unite us.’
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Lopez Negrete and Hyundai Go Beyond the Vehicle in New “Coach Mom” Campaign

"Our inaugural campaign with Lopez Negrete opens dialogue with Hispanic segments to unite with life’s most memorable moments”
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López Negrete y Hyundai lanzan “Mamá entrenadora”

Nuestra campaña inaugural abre el diálogo con los segmentos hispanos para unificar los momentos más memorables en la vida
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Lopez Negrete wins in multiple categories at the ARF David Ogilvy Awards show

Lopez Negrete Communications received received six awards at the 2022 ARF David Ogilvy Awards
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Creative Flavor: Luis Vásquez Navigates Chaos to Get to the Heart of the Work

Tom Hanks and Pepsi played a big part in the ACD's early interest in advertising
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Hispanic Marketing Industry Evolution

As we celebrate another Hispanic Heritage Month, what has changed in the industry over the past two decades?
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Lopez Negrete Communications es anunciada como la agencia hispana oficial de Hyundai Motor America

Lopez Negrete Communications fue elegida por Hyundai Motor America como su agencia de mercadotecnia hispana en EE. UU.
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Hyundai Motor America selects Lopez Negrete Communications as it's Hispanic Marketing Agency of Record

Agency to Support Hyundai’s Multicultural Marketing Group in Reaching U.S. Hispanic Audiences
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Two Hispanic Marketing Council Strategic Excellence Awards

Lopez Negrete Communications receives two Hispanic Marketing Council Strategic Excellence Awards
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ANA begins campaign to combat Online Hate Speech

The marketer trade group kicks off pilot for global effort with full-page Wall Street Journal ad
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Welcome Juan Ruiz as Director of Research

Lopez Negrete Communications welcomes Hispanic marketing veteran Juan Ruiz as Director of Research
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17th Best of Show and most Gold Honors at ADDY Awards Show

Lopez Negrete Communications takes home 17th Best of Show and most Gold Honors at American Advertising Federation-Houston ADDY Awards Show
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More YES to “Yes! To Census 2020” Campaign

“Yes! To Census 2020” Campaign for City of Houston and Harris County continues to earn accolades
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FEMA & Ad Council new “Listo” campaign

FEMA and Ad Council release new Latino-focused PSAS campaign urging communities to be “Listos”
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Hispanic Heritage Month in Houston

Richness of Latino Culture and History celebrated in Houston
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LatinSpots 162: "Este es el momento"

Buscar nuevas y mejores formas de trabajar, colaborar, atraer talento y de crecer para proteger las marcas.
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Two National Honors by Public Relations Society of America

Lopez Negrete Communications awarded two National Honors by Public Relations Society of America
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How to be around people again

How to be around people again: A guide for back-to-office anxiety and awkwardness
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AAF Mosaic Champions for Diversity

Lone Star State Entrepreneurs named Mosaic Champions for Diversity by American Advertising Federation
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2021 Diversity in Business Awards honorees

Houston Business Journal reveals company honorees for 2021 Diversity in Business Awards
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