Hyundai KONA Campaign

5.28.2026

Hyundai Motor America and Lopez Negrete Communications have launched “No Inventes,” a bilingual campaign for the all-new 2026 Hyundai Kona that reimagines a familiar Hispanic/Latino expression as a celebration of creativity, individuality, and self-expression. Developed with Latino talent across film, fashion, music, and production, the integrated campaign comes to life through broadcast, digital, social, influencer, streaming, and audio channels.

Source: PR Newswire

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