One of the biggest Latin music nights was the talk of the town on Thursday, April 27. Fans and musicians were among those who were excited about the star-studded event. Not only were the catchy tunes something to tweet about but the red carpet style didn’t disappoint at the Billboard Latin Music Awards. What and who was the most talked about on social media? Stay tuned and read all about it in our social listening infographic.
For more infographics, check out our latest work capturing Hispanics and their beer.
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09.27.2019
Read MoreLopez Negrete Communications sweeps the competition with two Advertising Research Foundation’s (ARF) 2019 Gold and Silver Ogilvy Awards: Silver in the Multicultural category for its “Unifying Beat” campaign, created for longtime client and long-standing partner Walmart; and Gold in the Retail & Restaurants category for “The FABRIC™ of Local Breakfast” campaign, created for emblematic new […]
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09.18.2019Read More
The ANA’s AIMM Introduces the Cultural Insights Impact Measure™ (CIIM™) Proving that Cultural Relevance Drives Real Brand Results Initial Results Indicate Cultural Relevance Drives Brand Relevancy (+259%), Word of Mouth (+228%), Ad Relevancy (+312%), New Product Purchase Intent (+276%) New York, NY – (September 18, 2019) – A breakthrough new study that proves the incremental value of genuinely […]
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08.28.2019
Read MoreCase Study Gonna Fly Now: Multicountry 60ss Gonna Fly Now: Perú Gonna Fly Now: Mexico Gonna Fly Now: Colombia Gonna Fly Now: Brazil Gonna Fly Now: Argentina
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08.14.2019
Read MoreLa productora uruguaya fue responsable de la realización de esta campaña de López Negrete Communications, para McDonalds, Fisherman, lanzada a comienzos del 2019 y ganadora de varios premios. La dirección es de Charly Gutierrez. El spot muestra a un barco pesquero en Alaska, que pone a toda la tripulación en cubierta tras una señal del […]