April 21, 2019
A typical holiday custom in Latin American countries has made its way to the United States. Día de los Muertos, or Day of the Dead, is a two-day celebration, November 1-2, when families unite to celebrate the lives of the deceased. The festivities begin at their homes with homemade altars, food, drinks and family activities. It’s a celebration for all who believe death shouldn’t be mourned but honored. Learn all about the holiday and its traditions below.
Lopez Negrete Communications, one of the nation’s largest independent, Hispanic owned and operated full-service agencies, has been announced as an honoree at the American Advertising Federation’s 18 [th] Annual Mosaic Awards for work created on behalf of its long-standing client, Walmart. The campaign entitled “A Unifying Beat” launched the retailer’s Online Grocery Pick-Up service to […]
The Culture Marketing Council: The Voice of Hispanic Marketing (CMC) announced the 2019 inductees of the CMC Hall of Fame, which recognizes a select group of visionaries, leaders and luminaries who have made significant contributions to the development and advancement of the Hispanic advertising and marketing field. Sponsored by State Farm, the CMC Hall of […]